This partnership not merely elevated Audi’s presence from the athletics sector but additionally set the stage for varied joint marketing and advertising endeavours, Mixing sports and luxurious branding.

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Andreas Jung, FC Bayern board member for internet marketing: "We're delighted to be continuing our good journey with Guy. FC Bayern is characterised by continuity, and partnerships such as this show how essential it's to discover frequent paths and cover distances jointly. That's what connects us, and that's what characterises robust relationships."

Japanese online video video game firm Konami has acted given that the official videogame husband or wife of Bayern Munich by using its football simulation recreation sequence eFootball

Besides branding legal rights, the offer involves Male giving its main number of coaches to hold the club’s staff for his or her matchday outings.

Bayern Munich’s extensive-time period solution served the club experience out COVID-19, Along with the limits on lovers hitting Bayern’s base line below other clubs. Jung states this is because the club and its partners rely on one another and do anything in a very pleasant, typical way so when there were hard conversations about associates’ rights through the pandemic, the club discovered ways to compensate associates by way of digital offers or other legal rights.

“We've been so enthusiastic to operate with such an established and effective team of people and we stay up for hydrating all parts of this star club.”

SAP – German multinational software package giant SAP is an extended-time lover from the club and at the moment sits on their own Platinum tier of partners. SAP provides the club with analytics software package to gauge consumer knowledge and participant performance info.

The Deutsche Telekom-Bayern relationship is becoming a staple of football sponsorships throughout the last 20 years. Aside from entrance-of-shirt branding rights, the telecommunications corporation has appreciated a fruitful relationship Along with the Bavarians as it's overseen the refurbishment of the club’s house floor, the Allianz Place, into One of the more technologically-Superior athletics venues in the world, although get more info also getting observed various other lover engagement and Group ventures carried out.

GetYourGuide sells tours and excursions, things to do such as cooking lessons, and tickets to tourist attractions. In Oct 2023, FC Bayern and GetYourGuide forged a partnership to offer lovers and readers exceptional moments and present them the chance to return nearer to their club.

by MUTU » Mon Jul 31, 2023 eight:fifty five pm What does registered club customers have anything to perform with sponsorship? All Adidas treatment about is just how much exposure their shirt will get. You wander in bars in any region beyond Germany and you simply're much more prone to see Male Utd on their own Television set than Bayern. Heck, till reasonably a short while ago it wasn't even legal to look at Bayern matches from Malta as there wasn't any individual broadcasting Bundesliga matches.

Varta – Ellwangen-dependent German Electricity storage firm Varta grew to become an official companion on the club before this in February in A 3-calendar year offer.

Japanese movie activity company Konami has acted because the official videogame associate of Bayern Munich by means of its soccer simulation activity collection eFootball

They had Allianz on their sleeve yesterday. I wonder if they will use that each one time or are looking forward to a different sponsor

The Deutsche Telekom-Bayern marriage has grown to be a staple of football sponsorships over the past two decades. Apart from front-of-shirt branding rights, the telecommunications company has liked a fruitful romantic relationship Along with the Bavarians as it's got overseen the refurbishment of your club’s property floor, the Allianz Spot, into Just about the most technologically Highly developed sports venues on the planet, and numerous other admirer engagement and Neighborhood ventures.